Partnerize works with some of the most successful and influential publisher partners in the industry. Our Partner Perspective series sets out to learn from the best of the best and pick up a few secrets to their success along the way.
In this installment, we sat down with Karma Shopping’s Head of Sales & Partnerships, Joshua Pinchasi, and here’s what he had to say.
Partnerize: Share a little about your company.
Joshua Pinchasi (JP): Karma Shopping is a shopping assistant that offers a suite of end-to-end shopping tools designed to improve the shopping experience from inspiration to transaction, remove friction and boost conversion for its brand partners.
Karma Shopping is an international, mobile, user-first shopping experience. We have 5M+ shoppers who tag (save) items that they find online and store them on their cross-platform Karma dashboard. We support 100K+ brands across the globe and offer smart tools to make online shopping easy, accessible, secure, and ideal for both shoppers and brands. Additionally, we are investing heavily in new capabilities and user acquisition which is growing by 3-5% daily! We also have newsletters and content-oriented placement opportunities to scale engagement and conversions.
Partnerize: Please describe a typical day in your office.
JP: Business development, optimizing with partners, and account management.
Partnerize: What types of programs is your team looking to partner with?
JP: Fashion, Luxury, travel, tech, beauty, home, food and beverages, and direct to consumer (D2C).
Partnerize: Can you share a success highlight from your partnership with Partnerize that really stands out to you?
JP: Our packages with some top partners such as Farfetch, SSENSE, MR Porter, Marriott, and more.
Partnerize: What Partnerize technology innovation has had the greatest impact on your team?
JP: Partnerize is a great affiliate platform with terrific communication!
Partnerize: What sets your company apart from others or makes it unique?
JP:
1. Back In stock option: We notify users when products are back in stock and increase card engagement
2. Global Presence: We are active everywhere in the world
3. Mobile App with more than 1M users
4. High-intent shoppers
Partnerize: What do you attribute your company’s success to with Partnerize?
JP: We constantly work with Partnerize brands and customize packages with them.
Partnerize: What is one thing people should know about your company?
JP: We have content, app/web placements and an extension. We offer coupons, cashback, and can also simply focus on awareness without promoting any reductions/cashback. We also have a global presence and 5M high-intent shoppers.
Partnerize: What’s on the roadmap for your company?
JP: Mobile Focus, increase placements for new customer acquisition, and an emphasis on comparison focus.
Partnerize: Three words that best describe your company…go!
JP: Growing, user-friendly, and the future of ecommerce
To learn more about Karma Shopping, register to attend our upcoming Partner Perspective webinar right here.
